Featured Blogs
LoudCrowd monetizes your creators with end-to-end social commerce. Our north star is driving attributable revenue growth for your brand
Expedia Travel Shops: What Influencer & Affiliate Managers Need to Know
Expedia releases Travel Shops, personalized co-branded storefronts for influencers and creator affiliates. Learn about the new program offering and how other influencer and affiliate teams can implement the same model for their businesses
Affiliate Storefronts: How to Add Them to your eCommerce
Major businesses like boohoo, Expedia, and Walmart are adding affiliate storefronts to their eCommerce. Here’s why and how they’re doing it
Social Commerce Platforms: An Updated List for 2024
Over the last few years, several categories of social commerce platforms have emerged. It’s not just TikTok and Instagram anymore. In this article, we’ll update the definition of social commerce, and create several subcategories of social commerce platforms.
Driving eCommerce Sales with Shoppable UGC
Drive more eComm revenue by integrating the power of social commerce and shoppable UGC. See the importance of shoppable UGC with 10+ visual examples
Latest Blogs
The Future of Social Commerce: Trends to Watch in 2024 and Beyond
As 2024 unfolds, the blend of social networking and e-commerce—lovingly dubbed ‘social commerce’—continues to disrupt how we buy. It’s not just a …
Amazon Influencer Program: Everything you need to know [Updated with Creator Stars Info]
The Amazon Influencer Program offers content creators commissionable links and their personal creator storefront.
Branded Storefronts: The New Social Commerce Solution for eCommerce
Branded storefronts for creators is the newest integrated social commerce solution for DTC eComm brands looking to grow. Learn about its importance and see examples.
How Amazon Prime Day Uses Influencer Marketing & Social Commerce [2024]
Amazon Prime Day quickly ascended into one of the biggest retail holidays of the year. So much so, that in response we …
Boohoo Doubles Down on Social Commerce with 1000s of Creator Storefronts
Leading fashion enterprise boohoo launches Creator Storefronts program to thousands of its creators on boohoo.com
Social Commerce: Everything a brand needs to know [updated for 2024]
Creator Commerce is the subset of eCommerce where influencers, bloggers, and other content creators market and sell a brand’s products
[Podcast] SaaS Head to Head, LoudCrowd vs. CreatorCommerce
In this episode, Jordan West, Gary Garofalo, and Kenyon Brown are joined by CEOs from two leading companies, LoudCrowd and Creator Commerce, as they discuss their innovative software solutions and the changing landscape of influencer marketing. From building co-branded landing pages to pricing models and the power of TikTok shops
TikTok Ban 2024: Diversifying your Brand’s Social Strategy
As the TikTok saga unfolds with impending “TikTok Ban” legislation passing on Capitol Hill, marketers are left navigating a landscape of uncertainty. With potential changes looming, it’s crucial for brands to understand the implications of the TikTok ban and strategize accordingly.
[Podcast] Creator-led E-Commerce Experiences with Gary Garofalo & Ranksey Digital Marketing
LoudCrowd’s co-founder, Gary Garofalo discusses creator-led e-commerce experiences with Ranksey Digital Marketing’s Tanner Scott.
How to Start an Affiliate Program for your Brand [2024 Guide]
We detail how any brand, especially those with influencer and ugc marketing programs, can start an affiliate program in 2024.
Affiliate Fraud: How to detect and prevent it
Affiliate fraud occurs when malicious actors earn unwarranted commission payouts from affiliate marketing programs.
Affiliate Trends to Lookout for in 2024
Picking the right influencers for the job is not easy. The choices you make represent a golden opportunity to communicate a fresh and trustworthy voice to your ideal target audience.
Authentic Influencer Marketing: 5 Tips for Running an Effective Campaign
Picking the right influencers for the job is not easy. The choices you make represent a golden opportunity to communicate a fresh and trustworthy voice to your ideal target audience.
Influencer Programs: Everything a brand needs to know [with 5 affordable examples]
Influencer programs use content creators to market and sell a brand’s products in exchange for affiliate commissions or other incentives.
Creator Commerce: Everything a brand needs to know
Creator Commerce is the subset of eCommerce where influencers, bloggers, and other content creators market and sell a brand’s products
Target Affiliate Program: How It Works
The Target Affiliate Program offers creators commissions for selling products and their own personal shoppable storefront
Walmart Creator Program: What is it and why it is so important?
In October 2022, Walmart announced its direct challenge to the Amazon Influencer Program, Walmart Creator.
3 Holiday Gift Guide Examples From Top Ecommerce Brands
Learn how the Walmart Creator, Target Affiliate, and Amazon Influencer programs give creators personal storefronts for holiday gift guides
5 Ways to Reactivate Brand Ambassadors
Learn about the 5 things you can do to reinvigorate your brand ambassadors so that they continue posting and tagging your brand
Coupon Fraud: How to Prevent Leaked Affiliate & Referral Codes
Put an end to Honey, RetailMeNot, and Rakuten leaking affiliate codes and encouraging affiliate fraud.
Affiliate Referral Codes Boost Creator UGC and Revenue
Creator commerce refers to the emerging faction within e-commerce where content creators, influencers, and bloggers promote and sell products directly to their audiences.
Creator Commerce Offers Embattled Brands the Solution they Need
Creator commerce refers to the emerging faction within e-commerce where content creators, influencers, and bloggers promote and sell products directly to their audiences.
6 Best Performing Brand Ambassador Program Examples
See three of the most successful brand ambassador program examples and how they generate massive results with a small team of marketers
3 Ways to Increase your Affiliate Marketing Conversion Rates
Your affiliate marketing conversion rate is the percentage of your leads that convert. In most eCommerce affiliate marketing cases, that means a lead turned into a sale.
Creator Storefronts: Top 5 Use Cases Beyond Affiliate Marketing
LoudCrowd’s Creator Storefronts can be applied to your business beyond the traditional affiliate marketing use cases.
Performance Marketing in your 2023 Brand Strategy
Discover how performance marketing can help social media marketers measure success and allocate budget more effectively. Learn about LoudCrowd’s scalable ambassador and affiliate programs.
How AI will Revolutionize eCommerce: Near-term and Long-term Changes to How Brands Sell Online
AI has already arrived in eCommerce. Here’s what’s already happened, and what’s coming next
Raising eCommerce Conversions with Influencer Storefronts
Stop wasting creator traffic with low-converting links. Creator storefronts creates a personalized shopping experience on your eComm.
Customer-led Marketing is the Future of Brand Marketing
Customer-led Marketing is the most important growth channel in the digital age. Use your customers as creators, and sell more.
Manage Customer UGC: How to Track Instagram Story Metrics
Instagram Stories are the most important type of social content right now. Manage them with efficiency.
Instagram as a Customer Engagement Platform: Using Social CRM tools to Build Relationships
Engagements in-between purchases are vital to building customer loyalty. These touchpoints are usually fed outside the purchase; rarely at the point of …
Brand Ambassador vs Influencer: A Helpful Guide for Brands
Brand ambassadors deliver authenticate long-term value, but influencers can provide a quick surge.
How to Shift your Influencer Marketing Strategy to a Customer-based UGC program
Consumer shopping behaviors are changing and it’s time to adjust your UGC social media strategy. Turning your active customers into real brand …
Revolutionizing Marketing: The Rise of Decentralized Marketing Strategies
Decentralized marketing may sound new and fancy. While the new technology behind it is leading its rise to the forefront of brands’ …
4 Unique Customer and Brand Advocate Reward Ideas
A brand advocacy program can elevate your holiday performance and provide value to your customers that will pay off in the new year.
The Importance of Social Rewards Programs
In the last couple of years, social rewards programs have changed the way brands do business. But how do you create a really good program?
4 Ambassador Activation Strategies to Engage Your Brand Community
Brand Ambassadors are one of the best word-of-mouth marketing resources. Focusing on engagement during in-between purchases is essential to growing your community. …
Social Rewards in One Click: The Ultimate Gift for your Brand Ambassadors
Expand your UGC strategy with these new social gifting rewards. More customer rewards lead equals more organic posts leading to brand awareness and revenue.
The Ultimate Guide to Measuring Marketing ROI – with Formula and Examples
The single greatest advantage of digital marketing is the potential to measure every piece of the marketing funnel and then strategically optimize for performance.
Key Takeaways from Social Media Week Europe 2022
It’s been about two weeks since we got back from Social Media Week in London. The conference was so rich with information, …
The Pareto Principle and the Exponential Impact of Brand Ambassador Programs
The law of the mighty few…and vital few. If you’re familiar with the Pareto Principle, your wheels are likely already spinning and …
The Power of Social Media Shopping: Innovations Shaping the Future of Commerce
Many brands are looking for new ways to create earned media value and increase brand awareness through participating and building customer communities. …
Why You Should Treat Your Customers as Co-Producers and 5 Examples to Get Inspired
Treat them like part of your brand (because they are) Your brand exists because people want and need what you’ve created. These …
Best Uses of SMS Marketing Platforms to Build Customer Retention
With our connectivity at an all-time high, marketers need to take advantage of SMS marketing to build lasting relationships with your customers. …
Building a Successful UGC Marketing Strategy with Instagram Reels
Why try to hack the Instagram algorithm when playing by their rules can help in your favor for growth and engagement? The …
Tiktok vs Instagram: 5 Reasons Brands Should Treat TikTok Differently
When you’re at the beginning stage of TikTok, there are still plenty of opportunities to make waves and go viral — but only if you take action now.
From Community Manager to CMO: How Marketing Roles Build UGC Strategy with LoudCrowd
Cameri quickly realized that the affiliate program she had been asked to reengage had been neglected for some time. The information she …
Top 5 SMW 2022 Takeaways
The LoudCrowd team came, saw and conquered the cringe— just one of many excellent takeaways from three action-and-insight packed days at Social Media Week 2022.
Beyond Influencers, Prioritizing UGC in Social Media Strategy
The Three R’s of UGC: Reach, Reward, Retain
Customer Engagement Best Practices to Increase Loyalty
The most crucial indication of brand loyalty is the time between sales, and UGC is the best opportunity to engage with customers with a one-to-many marketing strategy.