Brand Ambassadors vs. Influencers: Which is a Better Fit?
Brand ambassadors deliver authenticate long-term value, but influencers can provide a quick surge. Read more →
Customer Led Growth is the future of brand marketing
Selling through your customers is the most important growth channel in the digital age. Read more →
How to get more User Generated Content on Instagram
Strategies to get more UGC on Instagram. Read more →
5 Growth Hacks for brands during COVID
Growth hacks to drive more online sales with a limited budget. Read more →
Building a winning culture – lessons from TrendKite
I was meeting with a former TrendKite colleague recently and we started reminiscing about what made working at TrendKite so special. Of course there is a sense of pride in helping a company grow from infancy to a $225M acquisition, but it’s more than that. We shared memories about the Friday lunches where the whole …
Read more →Building a winning culture – lessons from TrendKite
Three ways Instagram is changing in 2020
This year, Instagram will celebrate its tenth birthday. As the platform reaches a decade of visual content, it’s still growing and more popular as ever. In fact, late last year eMarketer predicted that users will spend on average 28 minutes a day on the platform in 2020. However, as the app has evolved over the past decade, …