Influencer marketing is a collaboration between popular social users and brands to promote brands’ products or services
Picking the right influencers for the job is not easy. The choices you make represent a golden opportunity to communicate a fresh and trustworthy voice to your ideal target audience.
Influencer programs use content creators to market and sell a brand’s products in exchange for affiliate commissions or other incentives.
The Target Affiliate Program offers creators commissions for selling products and their own personal shoppable storefront
The Amazon Influencer Program offers content creators commissionable links and their personal creator storefront.
In October 2022, Walmart announced its direct challenge to the Amazon Influencer Program, Walmart Creator.
Learn how the Walmart Creator, Target Affiliate, and Amazon Influencer programs give creators personal storefronts for holiday gift guides
Learn about the 5 things you can do to reinvigorate your brand ambassadors so that they continue posting and tagging your brand