What are the best practices for communicating my Reward Program?

The best way to communicate your Rewards Program is on your website, through email, and on Instagram. 

What are the best practices for website communication? 

Landing Page

This will be the home base for your Reward Program. 

Communicate how the program works, rewards they can earn, post rules, FAQ’s, terms & conditions, and showcasing UGC content. 

Banners

Prompt your customers to take action by placing banners on your website stating to join the Rewards Program. 

Sign-up at checkout 

Prompt your customers to take action by placing information about your Reward Program at the end of checkout.

What are the best practices for email communication?

Program announcement email 

Send out a blast email to your loyal customers telling them about your Rewards Program and how to join .

Newsletter flows 

A section of your weekly or monthly newsletter should include information about the Rewards Program and how to join. 

Transactional emails 

In your shipped and/or confirmation emails to customers, include a banner prompting them to join the Rewards Program.

Monthly reminder emails 

Send your Reward Program Members an email halfway through the month reminding them to keep posting to earn rewards.

What are the best practices for Instagram stories communication? 

Program announcement 

Communicate what your program is to your followers via your stories. 

Featuring members 

Feature members who have joined your program on your stories. 

Swipe up to join 

Include the link to your Rewards Program landing page so followers can easily sign up.

What are the best practices for Instagram feed communication?

Program announcement

Communicate what your program is to your followers via your Instagram feed. 

Featuring members 

Feature members who have joined your program in your Instagram feed.


Any other form of communication I should be aware of? 

QR code inserts

You can place QR code inserts into your packages! When customers receive their product, they are able to easily sign up for the Rewards Program when they scan the code.

Blog post

Write a blog post about your Reward Program and UGC content. 

Instagram DM

Invite customers via DM who post your products often but are not in the program yet.

Rewards Programs FAQs

I found customers within the LoudCrowd platform that aren’t in the program yet, but I want them to be. I did all of the above communication strategies. What do you suggest I do to get them to join?

You can spot gift them within the platform with a small reward, incentivizing them to join the program to earn more rewards

I want to get more members to sign up. What incentive can I offer?

You can offer customers a ‘welcome gift’. They will receive the gift immediately when they sign up for the program

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