Social Commerce Platforms: An Updated List for 2024

Over the last few years, several categories of social commerce platforms have emerged.  It’s not just TikTok and Instagram anymore.  In this article, we’ll update the definition of social commerce, and create several subcategories of social commerce platforms.

TikTok Ban 2024: Diversifying your Brand’s Social Strategy

As the TikTok saga unfolds with impending “TikTok Ban” legislation passing on Capitol Hill, marketers are left navigating a landscape of uncertainty. With potential changes looming, it’s crucial for brands to understand the implications of the TikTok ban and strategize accordingly.