The Pareto Principle and the Exponential Impact of Brand Ambassador Programs
The law of the mighty few…and vital few. If you’re familiar with the Pareto Principle, your wheels are likely already spinning and …
Gary Garofalo,
Why You Should Treat Your Customers as Co-Producers and 5 Examples to Get Inspired
Treat them like part of your brand (because they are) Your brand exists because people want and need what you’ve created. These …
Tiktok vs Instagram: 5 Reasons Brands Should Treat TikTok Differently
When you’re at the beginning stage of TikTok, there are still plenty of opportunities to make waves and go viral — but only if you take action now.
Beyond Influencers, Prioritizing UGC in Social Media Strategy
The Three R’s of UGC: Reach, Reward, Retain
Customer Engagement Best Practices to Increase Loyalty
The most crucial indication of brand loyalty is the time between sales, and UGC is the best opportunity to engage with customers with a one-to-many marketing strategy.
UGC Contest: 6 Tips for Instagram & TikTok [Updated for 2024]
Learn how to produce an effective UGC contest on Instagram and TikTok.
Instagram Target Audience for Brand Community Building: 6 Key Segments
Here are the top 6 Instagram target audiences that you should be managing as part of your Instagram Segment Strategy to create a strong community