The Sell-ebrating Social Success Newsletter
LoudCrowd keeps influencer, affiliate, and digital marketing professionals up-to-date on the intersection of influencer marketing, social commerce, and DTC business
TikTok introduces some micro-influencers to manufacturers, Walmart and Forbes sponsor ‘Creator Upfronts’
In this week’s newsletter, LoudCrowd explores TikTok’s plans to turn micro-influencers into product/brand owners, plus Walmart and Forbes partnering to start “Creator Upfronts”
Mega-influencers, Black Friday creator-affiliates, and TikTok’s revealing child safety documents
A new Business Insider article claims brands are moving back to mega-influencers. LoudCrowd also shares recommendations for creator-affiliates for Black Friday.
Expedia’s “Travel Shops” for creators, TikTok launches search ads in the US plus more
Expedia releases Travel Shops for creator affiliates – all in one personalized storefronts to curate travel recommendations and earn commission
TikTok’s Day In Court, MrBeast’s Leaked YouTube Playbook, Roblox and Shopify Partner, and More Social Commerce Updates
In this week’s newsletter, we cover TikTok’s big day in court, MrBeast’s leaked YouTube playbook, and the new Roblox & Shopify partnership
Instagram AI Chatbots, NBC Sports Continues Influencer Push for NFL, and Social Commerce Meets Philanthropy
This week we discuss Instagram’s AI chatbots for influencer marketing, NBC Sports continued push into influencer marketing and more.
The White House Hosts the Creator Economy Conference, the FTC Lays Out New Influencer and AI Marketing Rules, and So Much More
This week we discuss the White Houses’s creator economy conference and the FTC’s new rules for influencer and AI marketing
Glossier and Shopify Partnerships, Influencer Marketing SaaS Acquisitions and More Social Commerce
Publicis Groupe looks to acquire influencer marketing platform Influential – one of many industry movements in the last few years
Amazon Prime Day 2024 Recap, Importance of Shoppable UGC, and more Social Commerce news
Amazon Prime Day doubles down on influencer marketing and it’s driving huge results
Boohoo Launches Influencer Shops program, Threads Turns 1, and much more Social Commerce Updates
Influencer Storefronts have arrived on boohoo.com and more influencer marketing and social commerce news impacting DTC eCommerce
Cannes Lions Recap, RXBAR’s Path to Relevance, & Creator Program Growth Strategies
The 2024 Cannes Lions conference was the first the prioritized a specific influencer marketing track and invites big names like Harry Jowsey
A Brand Giveaway to Remember, Google Targets Traditional Affiliates, and more
Amazon’s “Buy with Prime” reports mixed results, Hanes sells Champion, and Google deprioritizes affiliate content in SEO
YouTube Shopping, TikTok Studio, and more Social Commerce News
Learn about Shopify’s big partnerships with YouTube Shopping, TikTok’s new analytics application called TikTok Studio, and more
The 2024 TikTok Ban; Our Spicy TLDR
How will the TikTok ban introduced by the Biden administration impact brands’ approaches to influencer marketing and social commerce?